ASDA’A Burson-Marsteller, the region’s leading Public Relations consultancy, has received the 2018 In2 (Innovation & Insight) SABRE Award for ‘Thought Leadership in PR’ for its annual Arab Youth Survey 2017, for a record third year running.
ASDA’A Burson-Marsteller is honored to feature among the best of the best in the PR Week Global Awards shortlist. Our campaigns have made the shortlist nine times across seven categories, including three campaigns nominated for Best Campaign in the Middle East & Africa.
Burson Cohn & Wolfe (BCW), a top-three global communications agency, has announced the appointment of Sunil John, Founder & CEO of ASDA’A Burson-Marsteller, as President of BCW’s Middle East operations.
The PR industry is evolving but must demonstrate to the public that it is a positive force for truth, accuracy and the free and open exchange of ideas in a changing media landscape. That was the key takeaway from the opening session of the In2 Innovation Summit MENA, held in Renaissance Downtown Hotel, Dubai, today.